Blog – RE•DEFINED

WE•TRST stands for a community that lives more than just fashion. Here we share our vision, inspiring stories and events that move us. It's about attitude, solidarity and the shared passion for a conscious lifestyle. Be there and experience how we redefine fashion, community and movement.

Group of enthusiastic runners from the WETRST Run Club posing together in a European city square after a community workout session.

WE•TRST Run Club: 15 people, snow, rain & pure energy

March 17, 2025 — Sandro Breu

Despite rain and snow, our first WE•RUN by WE•TRST was a success! 15 runners, strong vibes, and community power. Join us for the next run!

WE•TRST RUN CLUB

March 8, 2025 — Sandro Breu

Our community is the heart of WE•TRST. It's about more than fashion - it's about solidarity, inspiration and the shared drive to make a difference. With the launch of the WE•TRST Run Club, we're creating a new way to get active and make real connections.

WE•TRST: Redesign 2025 – Mehr als Mode, ein Statement

WE•TRST: Redesign 2025 – More than fashion, a statement

January 12, 2025 — Sandro Breu

The 2025 redesign is more than just an aesthetic adjustment. It is a clear commitment to our values: exclusivity, expressiveness and responsibility.

Die Magie einfangen: 4 Tipps für bessere Weihnachts-Bilder

Capturing the Magic: 4 Tips for Better Christmas Pictures

December 8, 2024 — Sandro Breu

Discover 4 practical tips to capture the magic of the Christmas season in atmospheric images. Perfect for unforgettable moments and creative photos!

Wir gehen neue Wege – Black Friday bei WE•TRST

We are breaking new ground - Black Friday at WETRST

November 29, 2024 — Sandro Breu

We at WE•TRST are breaking new ground! For Black Friday, we're offering 20% off our entire range. Discover your favorites or try out new styles.

NOIR. is back on October 26th!

October 13, 2024 — Sandro Breu

After the overwhelming feedback from our first event, NOIR. is taking the night to a new level. On October 26, 2024, the newly opened collektiv st.gallen will open its doors directly on the market square for an unforgettable night full of style and house, for WE•TRST.

WE•TRST presents: «NOIR.» – Unser Erster Rave war ein Riesenerfolg!

WE•TRST presents: «NOIR.» – Our first rave was a huge success!

June 11, 2024 — Sandro Breu

Our first rave «NOIR.» was a complete success and exceeded all expectations! With over 120 tickets sold and a sold-out event, we rocked the night with our incredible beats.

Von Fast Fashion zu Trust Fashion: Unser Auftritt am Startup Forum

From Fast Fashion to Trust Fashion: Our appearance at the Startup Forum

May 6, 2024 — Sandro Breu

Last Friday we had the incredible opportunity to participate in the Startup Forum St.Gallen, presented by IFJ. This event took place in the dynamic atmosphere of Rhema in the Rhine Valley.

Von der Faser zum Fashion-Statement: So produzieren wir!

From fiber to fashion statement: This is how we produce!

March 3, 2024 — Sandro Breu

Join us on a journey of discovery and learn how each piece in our collection is brought to life in Portugal with care and dedication. This blog post gives you a rare glimpse into the world behind the seams.

WE•TRST im Spotlight: Unser Feature in der IFJ-Gründungsstory!

WE•TRST in the spotlight: Our feature in the IFJ founding story!

January 10, 2024 — Sandro Breu

Big news! We are featured in the cover story of the IFJ (Institute for Young Companies). Dive into our story of courage, fashion and sustainability in the latest blog post.

Website-Insights 2023: Unser Eigenes «Wrapped»!

Website Insights 2023: Our own “Wrapped”!

December 7, 2023 — Sandro Breu

It's time for our very own annual review, inspired by "Spotify Wrapped." Let's take a look at the incredible moments and achievements of 2023 together!

Homemade: WE•TRST

October 26, 2023 — Sandro Breu

Discover the magic behind WE•TRST! We open the door to our creative workshop and explain why we create all of our content completely in-house. Why do we take on the challenge of creating exceptional content alongside our regular work? Read more about our unique approach now and become part of the WE•TRST community.